What’s in your makeup bag? It could be more than you bargained for…

This Breast Cancer Prevention Week 2025, 19 – 25 May, we’re turning the spotlight on something we use every day — cosmetics. From moisturisers to makeup, deodorants to shampoos, many products contain harmful chemicals that may be linked to an increased breast cancer risk. The most concerning part? Most of us don’t even realise!

We’re not here to scare you — we’re here to inform you. Because knowledge is power. And when it comes to breast cancer, prevention starts with the choices we make in our daily routines.

Some of the ingredients hiding in beauty products have been linked to hormone disruption, and over time, that could matter more than you think. The good news? You have more control than you might think.

💄 It’s time to read the label.
💧 It’s time to rethink what we put on our bodies.
🌿 It’s time to make non-toxic, safer choices.

Not sure where to start? We’ve put together trusted tools to help you:

Resources

Our resources provide clear, science-based information about breast cancer and the link to harmful chemicals. They all include actionable steps that can reduce your risk. Feel free to take a look and share the information with others.

Ditch the Junk

This leaflet provides advice, specific swaps and behaviour changes grounded in scientific concern about harmful chemicals that increase breast cancer risk.
Get yours

A-Z Chemicals of Concern List

A detailed list of certain chemicals that may act as endocrine disruptors, potentially increasing breast cancer risk that will allow you to make informed choices.
Download here

Chemical iGuide

It's not just about avoiding certain chemicals, it’s about understanding how everyday habits may affect your breast cancer risk and long-term health.
Read more

The B Well Podcast - wellness backed by science

Season 2 is coming! This is the go-to podcast where your health, wellness, and breast cancer prevention journey begins. This season, we’re going deeper — with bolder conversations, more expert insights, and real-life stories that empower you to take control of your health. From the hidden impact of everyday chemicals to the food choices that fuel your body, we’re tackling the lifestyle shifts that can make a difference.

Blogs

Small changes can lead to big protection. Let’s choose beauty that’s not only skin-deep, but health-deep.

✅ Learn which ingredients to avoid
✅ Find safer product swaps
✅ Understand the science behind the concern
✅ Join the movement for transparency in beauty

Read our blogs here:

Further resources

Chemicals and our Environment

The environment you live in and the chemicals you are exposed to may affect your risk of breast cancer.  This can be due to the growing mix of chemicals you encounter over time, not from any single use of a particular chemical.

Unlock your breast cancer prevention plan

Our free quiz helps you identify exactly where to make positive changes. Answer a few quick questions and get a personalised action plan tailored to your needs. Take control of your well-being today!

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